WEB DESIGN AND DEVELOPMENT
Edelman Intelligence is a global marketing research and intelligence firm. Headquartered in New York City, ei helps companies and organizations understand their markets and environment, segment and profile key audiences, optimize content and messaging, and measure the impact of campaigns and business outcome.
The team at ei had clearly defined goals but reached out to us for assistance in achieving those goals.
We started with a custom design based on their existing brand identity and style guide, cycling through several rounds of revisions before reaching a look and feel that was approved by all stakeholders.
We then crafted a bespoke Wordpress theme, from scratch, advancing our clean design with simple functionality while keeping a positive user experience always in the forefront of our minds.
The resulting website includes subtle scrolling animations, customized user interfaces like slideshows, "lightbox" effects and more.